We build the plan.
Then we help you run it.

We start by understanding your health, goals and actual life.

Then we decide what matters most, build the plan around it and keep adjusting as you progress.

[ programs ]

Choose how much support you want us to own.

Some clients need a coach and a clear plan.
Others want us much more involved in helping managing the execution.

NUTRITION

$400 / Month

For clients who want an expert guiding their nutrition, habits, and body-composition strategy.
We coach the plan.

  • Comprehensive health and lifestyle intake

  • 3 to 7 days of baseline food tracking

  • Personalized nutrition strategy

  • 30-minute coaching calls every two weeks

  • Weekly coaching / messaging support

  • Personalized habits and action items in the Ludus App

  • Nutrition tracking through Cronometer

  • Cronometer Gold subscription

  • Progress tracking using weight, measurements and / or photos when appropriate

  • Personalized nutrition targets when appropriate

  • Restaurant and travel nutrition strategies

  • Ongoing adjustments based on progress

NUTRITION
+ TRAINING

$550 / Month

Everything in Nutrition, plus a custom training program built around your goals, schedule, and available equipment. We coach your nutrition and your training.

  • Personalized strength and conditioning program

  • Training delivered through the Ludus App

  • Exercise demonstrations and workout calendar

  • Programming around your available equipment

  • Home / gym / hotel / travel workout options as required

  • Programs generally updated every 6 to 7 weeks

  • Programming built backwards from your longer-term goals

  • Adjustments based on performance, recovery and schedule



CONCIERGE

$12,500 for 6 Months

Everything included in Nutrition + Training, plus hands-on help building and managing the systems around your health. We’ll handle the research, booking and coordination required to make the plan work in real life.

  • We’ll coordinate directly with your executive assistant or partner

  • We’ll research your hotel or gym and build workouts around the equipment you’ll actually have

  • We’ll plan exactly what to eat, pack and do for your trips

  • We’ll order meals, groceries and supplements for you

  • We’ll find and book trainers, gyms and health providers

  • We’ll find and coordinate DEXA scans, bloodwork, VO₂ max testing and more

  • We’ll organize appointments, schedules and health priorities

    Payment plans available.

[ The Plan ]

First, we figure out
where you are.

01

GET SET UP

Complete your intake and coaching agreement, share your health history and goals, and get access to the LUDUS app and Cronometer

02

ESTABLISH YOUR BASELINE

Track your normal food intake for 3 to 7 days.

We also look at your training, steps, sleep, schedule and any relevant health information or previous testing.


For Calgary clients training with us in person, this can also include a movement and performance assessment using VALD technology.

03

BUILD THE FIRST PLAN

From there, we meet regularly, monitor the actions we agreed on, and adjust based on what actually happens.

04

COACH, MEASURE, ADJUST

From there, we meet regularly, monitor the actions we agreed on and adjust based on what actually happens.

You execute. We review. Then we decide what comes next.

[ Our method ]

Small actions.
Measured consistently.
Adjusted over time.

We take the big goal and break it into the next few actions you can realistically execute.

That might mean hitting your protein target, strength training three times per week, increasing your steps or simply tracking your food consistently.

Those actions live inside the Ludus App so you always know what you’re working on.

If you’re doing what we agreed on, we progress the plan.

If you’re not, we figure out why before adding more.

We don't add complexity until you've earned it.



BUILD

Create the fundamentals / protein, fibre, movement, strength, sleep, and food awareness.



PUSH

Once the basics are strong, deliberately pursue fat loss, muscle gain, or a performance goal.



MAINTAIN

Learn how to hold the result through travel, restaurants, work, and real life.

We plan in months,
not Mondays.

[ Where we operate ]

Built around your life.

In Calgary

We offer in-person personal training through Vital Performance Care at Eau Claire Athletic Club in downtown Calgary.

You do not need to be an ECAC member.

Through Vital Performance Care, clients can also access body composition testing, VALD movement / performance testing and cardiovascular testing.

Outside Calgary

We coach remotely and can build your training around a commercial gym, home gym, hotel or whatever equipment you actually have access to.

For Concierge clients, we can also research and shortlist local gyms, trainers, physios and other providers.

Already have a great health team?

Good.

With your permission, we can work alongside your physician, physio, chiropractor, trainer and other appropriate professionals.

Our job is to help connect the dots.

An Important Distinction

Ludus is not a medical clinic.

We do not diagnose medical conditions or medically interpret blood work.

When medical testing makes sense, we can help coordinate the next step while qualified healthcare professionals handle diagnosis, interpretation and clinical recommendations.

[ Technology ]

Simple Tools.
Better decisions.

Clients primarily use:

LUDUS App // training, habits, and coaching

Cronometer // nutrition tracking

Behind the scenes, tools such as VALD can help us assess performance and information decisions. More apps we use:

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[ THE NEXT STEP ]

You don't need to figure all of this out yourself.

Tell us where you want to go, what you already have in place, and where things keep falling through the cracks.

We'll help determine what level of support makes sense.

LUDUS

[ loo - duss ]

noun.
ROMAN / A school or training ground for elite development.